CAL’s Exclusive Speaker Articles

Faisal Hoque is Exclusively Represented by CAL Entertainment In making something, whether it is a business, an app, a book, or art, we bring something into the world that could come only from us. In “The War of Art,” Steven Pressfield explains that the Romans used the word “genius” to denote an inner spirit, holy and inviolable, […]

An academic trailblazer, Dr. Debbie Berebichez made history in 2004 when she became the first Mexican-born woman to earn a Ph.D. in physics at Stanford. Today she is the Chief Data Scientist at Metis, a data science bootcamp with multiple locations across the US as well as online resources. She is also the co-host of the Discovery Channel’s Outrageous Acts of Science TV show and a regular guest expert on CNN, Nova, and other shows.

If “storytelling” is a common buzzword in the business world, it’s for good reason—narratives make for effective communication. But the practice has become a victim of its own success. Suddenly, it’s as though everyone fancies themselves “storytellers” but without really knowing what a story is or how to tell one.

I’ve trained thousands of executives on storytelling, so I’ve seen pretty much every storytelling mistake someone can possibly make. Here are the four most common slip-ups that turn otherwise capable speakers into ineffective storytellers.