paul smith

Five lessons from watching Sam Walton selling an ironing board cover by Paul Smith

By Paul Smith, Cal Entertainment Exclusive Speaker Much has been studied about Sam Walton’s retail genius. But here are five simple lessons you can learn just from watching him sell an ironing board cover. . . The grocery retail chain H.E. Butt was founded in 1905 in San Antonio, Texas. Today H-E-B is one of …

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Why is Accurate Forecasting Critical to Business Success?

By CAL Entertainment Exclusive Speaker, Paul Smith The best lesson I ever learned about financial management came from a guy whose budget I was supposed to keep tabs on. In 1997 I had just taken the job of Finance Manager at manufacturing plant in California. If you’ve ever worked at a high-efficiency plant, you’ll recognize …

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Paul Smith: How to Use Storytelling as a Leadership Tool

By CAL Entertainment Exclusive Speaker, Paul Smith I recently spoke to Paul Smith, who is a consumer research executive, keynote speaker, corporate trainer, and author of Lead with a Story: A Guide to Crafting Business Narratives that Captivate, Convince, and Inspirea(AMACOM Books, August, 2012). As Director of Consumer & Communications Research atProcter & Gamble, Paul has spent a …

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